Weekly
SEO News
Weekly news about the latest search engine changes, how to get high search engines rankings and tips and tricks for good web design and ethical search engine optimization.
12/06/2007
Google warns against cloaking: we can detect it |
In a recent blog post, Google's anti-spam engineer Matt Cutts wrote about cloaking. The blog post makes several things clear. You put your website at risk if you use cloaking.
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11/27/2007
New robots.txt commands: make sure that Google can index your site |
It seems that Google is currently experimenting with new robots.txt commands. If your robots.txt file accidentally contains one of the new commands, it might be that your robots.txt file tells Google to go away.
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11/20/2007
Are you paying too much for your AdWords ads? Change it now! |
Pay per click marketing can be a good addition to organic search engine optimization. However, if you do it wrong, pay per click will cost you a fortune without bringing results. If you do it right, AdWords ads will help you to make more money.
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11/13/2007
Troubleshooting: how search engines can misunderstand your web pages |
This is a common problem. Your web designer has created a beautiful page with nice graphics, great content and great Flash animations. Unfortunately, it seems that search engines won't list your website no matter what you do.
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11/06/2007
Top 6 reasons why your search engine rankings have dropped |
Have your rankings dropped recently? Before you do anything, you should try to find out what has caused your ranking drop.
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10/30/2007
Reciprocal links are alive and kicking |
A while back there was quite a bit of scare mongering going around the SEO industry about how reciprocal links were dead. No, reciprocal links are not dead and now I have the proof.
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10/23/2007
How long does it take until a new site ranks in Google, Yahoo and MSN? |
How long does it take exactly until search engines list a new site in the top 10 rankings? This test has the answers.
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10/16/2007
Are you unintentionally spamming search engines? |
Are you sure that your website is free of hidden text? There are many ways to create hidden text unintentionally. Google might penalize your website for something you did not intend to do.
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10/09/2007
How to overcome Google's filter for new websites |
It's easier to get high rankings on Google with older websites than it is with new websites. Why is this so and what can you do to get high rankings on Google if you have a brand new website?
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10/02/2007
The most important factor for successful SEO (hint: it's not inbound links) |
If you want to get high rankings on search engines then you have to consider many different factors. There is one factor that is more important than any other ranking factors.
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09/25/2007
The perfect incoming link for high search engine rankings |
It's important that you get the right kind of links if you want to get high rankings on Google. If you have 20 good incoming links then you'll get better rankings than with 100 bad incoming links. So what makes a good incoming link? There are several points that can make a link better than other links.
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09/18/2007
4 tips to increase your sales by creating a trustworthy website |
Even if you have high search engine rankings, people still might not buy from you. The reason for that is that your website might not be trustworthy. Of course, you need a professional web design to create trust. However, there are a few other things that are necessary to convince your website visitors that they should do business with you.
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09/11/2007
Top 3 tips to get indexed on Google within 48 hours |
If you have a new website then it takes some time until Google visits your web pages. Even if you submit your website to Google via their regular submission form, it usually takes weeks until Google visits your site. There are some things you can do so that Google indexes your web page within 48 hours and not within weeks.
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09/04/2007
The effect of unnatural linking patterns on your search engine rankings |
Inbound links are one of the most important factors that Google uses to calculate the position of a website in the search results. Some years ago, it was enough to get a lot of inbound links to top Google's search results. Nowadays, it's not that easy. Google has started to detect unnatural linking patterns.
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08/28/2007
How to fake PageRank and how to find websites with faked PR |
Although most professional search engine optimizers agree that the green PageRank display has little to do with the actual performance of a website in Google and other search engines, many webmasters still focus on websites with a high PageRank when it comes to link building and website promotion. The PageRank a website can be faked easily.
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08/21/2007
Search engine market shares in Europe |
If you target international markets then it's important to know which search engines are used by European web surfers. Google has a large market share in the US. Astonishingly, Google's market share seems to be even bigger in Europe. Here are the numbers from Germany, France and the UK.
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